For its inaugural edition, Honeyland brought together 10,000+ foodies and Houstonians to celebrate Black culture through eats, sips, and beats, headlined by Chef Marcus Samuelson, Fawn Weaver, Miguel, and Mary J. Blige. I led the design of all scenic and décor elements—entrance arch, hero moments, stages, and themed zones—using a bold system of African-inspired stripes, honey drips, and bright color palettes. With live green walls, painted furniture, and vibrant banners, the festival’s design direction created an atmosphere that was welcoming, energetic, and authentic to the culture.