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Pascal Kouwenhoven

Art Director & Graphic Designer

About

Independent multidisciplinary Designer and Art Director with 10+ years of experience, and Founder of Komunion Studio — a collaborative creative studio working across branding, experiential design, and digital.

Experience

Founder & Creative Director

Komunion

·

2022 - NOW

Founded and lead a remote-first creative studio delivering branding, packaging, digital, and experiential campaigns that reach thousands of consumers globally. Trusted by clients including Belmont Park Village, Edition Hotels, Google, Navan, Shark Beauty, UnitedMasters.

Freelance Graphic Designer

Apple Inc.

·

2022

As part of Apple’s Brand Experience Creative Team, 

I designed and implemented brand systems across digital marketing, Apple TV+ live events, and experiential activations, and developed packaging assets for upcoming premieres.

Freelance Art Director & Designer

Mented Cosmetics

·

2019 - 2023

Led the rebrand and implementation for Hudson Medical Group and its sub-brands, designing marketing materials, in-store graphics, and window displays to create a cohesive, modern patient experience.

Senior Graphic Designer

The Seventh Art

·

2020 - 2021

Developed and delivered branding systems for luxury real estate clients including The Four Seasons and 

The Parker Boston, elevating their market presence through visual identities, collateral, and digital design.

Senior Graphic Designer

Hudson Medical

·

2017 - 2019

Led the rebrand and implementation for Hudson Medical Group and its sub-brands, designing marketing materials, in-store graphics, and window displays to create a cohesive, modern patient experience.

Freelance Art Director & Designer

Aura Groupe

·

2016-2019

Designed digital campaigns and social media content for luxury hospitality and nightlife brands — including W Hotels, The Ritz-Carlton, and Brickell City Centre — boosting social engagement and brand visibility across digital channels.

Freelance Graphic Designer

Swire Hotels

·

2016-2020

Following the successful launch of EAST Miami, I was retained as a freelance designer to oversee all creative for the hotel. Produced ongoing marketing materials, graphics, social content, and event collateral — ensuring consistency across guest touchpoints and supporting the property’s award-winning positioning.

Graphic Designer

Swire Hotels

·

2016

Joined the opening team for EAST Miami, Swire Hotels’ first North American location. Created brand guidelines for the award-winning rooftop bar Sugar Miami, designed all marketing materials and hotel graphics, collaborated with agencies on social campaigns, and produced event collateral including invitations and signage to support a successful launch.

Freelance Graphic Designer

Swire Hotels

·

2016-2020

Following the successful launch of EAST Miami, I was retained as a freelance designer to oversee all creative for the hotel. Produced ongoing marketing materials, graphics, social content, and event collateral — ensuring consistency across guest touchpoints and supporting the property’s award-winning positioning.


Graphic Designer

Swire Hotels

·

2016

Joined the opening team for EAST Miami, Swire Hotels’ first North American location. Created brand guidelines for the award-winning rooftop bar Sugar Miami, designed all marketing materials and hotel graphics, collaborated with agencies on social campaigns, and produced event collateral including invitations and signage to support a successful launch.

Junior Designer

The Workshop Collective

·

2015 - 2016

Led the rebrand and implementation for Hudson Medical Group and its sub-brands, designing marketing materials, in-store graphics, and window displays to create a cohesive, modern patient experience.

Education

Bachelor's Degree in Advertising

University of Miami

·

2015

Minor: Visual Journalism

Art Direction

Academy of Art University

·

2010


Skills / TOOLS

Adobe Creative Suite

Art Direction

Brand Design

Canva

Creative Direction

Figma

Framer

GSuite

GSuite

HTML/CSS

Midjourney

Slack

Sora

Sketch

Packaging

Project Management Tools

Webflow

Wordpress

Wordpress